Challenge

How do you launch a global product in a very local way? The challenge was to establish a close relationship between One.com and the Norwegians and Finns. By tapping into the Scandinavians' love for sarcasm, self-irony, and dark humor, we wanted to create home-felt portraits that the target audience could both smile at, sympathize with, and at the same time relate to. One.com should feel big enough, to embrace even the smallest of communities. And we wanted to inspire people to use One.com as a platform, to show your passion to the world.

Insight

The idea was to create a universe that celebrates ‘the ones’ out there. We wanted to show quirky yet inspiring stories that tell how dreams, no matter how big or small, should be brought to life. And One.com is there to show you the way. So, if you want to start a business, share your hobby, or showcase your creations to the world, the journey starts with one.com. Because it all starts with one.com.